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Search results for “Google Local”
Google Maps will let brands advertise with promoted pins and other tools
05/25/2016
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11:15:37 AM
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On Tuesday, Google took the wraps off of new local search ads on Google Maps. Advertisers with physical business locations will be able to highlight where they are when Google users search for things like “hotel” or “tours”.
Five design principles to attract the Millennial traveller
07/26/2016
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5:12:27 PM
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Design frictionless experiences, be authentic, make products and services personal, reward loyalty in unique ways and facilitate decision-making on the move are vital to attract Millennial traveller.
Airbnb tests standalone guide and restaurants App
08/17/2016
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4:21:52 PM
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Airbnb pressing ahead with plans to expand into new travel services including restaurant reservations and city tours, transforming from a single-minded home-rental service to a multipurpose trip planner.
Understanding intricacies associated with digital ad market in China
05/27/2016
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9:08:23 PM
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Be it for dealing with data “walled garden” within the so-called BAT (Baidu, Tencent and Alipay) ecosystem, having a single view of the customer or video viewability assessment, coming to grips with such issues is vital to optimize digital ad expenditure.
Understanding TripAdvisor’s product creation flow
05/16/2016
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9:23:55 AM
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The global hotel distribution landscape is in the middle of yet another intriguing phase. The likes of TripAdvisor and Google are to refine their offerings on an ongoing basis. Known for their dexterity, such entities have the power to build a stronger brand affiliation via their product and technology expertise, holding on to the massive traffic with valuable propositions.
Playing Pokémon Go on the road? A website can help with rooms
08/03/2016
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6:11:22 PM
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For travelers seeking to score some out-of-town Pokémon with the popular Pokémon Go game, the search engine Alltherooms.com has added a PokéView filter.
Counting on prowess of social content to fill seats
05/09/2016
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10:32:31 PM
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Cathay Pacific has been running a campaign, relying on stories/ content to entice people in the US to take the leap and travel to China.
Booking.com forges ahead with laser-sharp focus in China
06/23/2016
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10:38:30 AM
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China continues to witness lot of action in the distribution space, but Booking.com intends to chart its course for organic growth in an assiduous manner.
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